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Uniform and Branding

Leadership Message

While there has been other priorities in the college, we are now wanting to open a dialogue about our college uniform.  I will be providing an opportunity for consultation with parents to discuss our current uniform.  

Over the past twelve months I have had requests to review aspects of the school uniform.   While there has been other priorities in the college, we are now wanting to open a dialogue about our college uniform.  I will be providing an opportunity for consultation with parents to discuss our current uniform.  

To assist in this process I will provide some history and context for our current position:

Prior to my appointment at Southern Hills Christian College, our marketing consultants had updated our website and updated our colour scheme to reflect our contemporary role in education.  The colour scheme was black, white and bronze. This colour scheme had been adapted into aspects of the secondary uniform.   The sport shorts were changed from green to black, and the shirt was adapted to black white and bronze.  The school blazer was black and the original boys pants were grey.

In consultation with uniform suppliers and our marketing team we have recognised that the bronze colour is difficult to reproduce.  The colour often is printed as an orange.  Our current thinking is to change the bronze to silver which matches well in printed form, digital and uniform.

In 2015, I was challenged with the task of reviewing the school brand.  The school logo also needs to reflect the community, culture and values within the college.  A change in logo subsequently has an effect on school uniform.   Toward the end of the year I provided an opportunity for students to have input into the design of our logo.  Although there was no logo that was chosen, there were four finalist’s logos that were sent to a design company to assist in the development of a logo and corporate identity.  This process is due to finish in coming weeks and our finalists will be announced with the new brand.

At the conclusion of last year I met with a range of students in primary and secondary and asked for feedback about the uniform.  A clear message from that consultation was a half split on girls preferring skirts or tunics.  There was also a strong view that the primary sport uniform needed updating.

The college has a school blazer as part of the uniform.  While most students liked the idea of a school blazer it was acknowledged that the blazer not being compulsory meant that students felt pressured not to wear it.

In 2015/2016 it became apparent that our school uniform was becoming increasingly expensive.  There were a number of factors that influenced this.  Firstly, the college now had three varieties of uniform. Junior, primary and secondary had different variations of sport uniform and formal uniform.   This meant that buying smaller quantities increased the cost price.  We were also dependant on one supplier which meant we were unable to seek alternative quotations on uniform.  

One example of this is our school bag.  The school bag that we have been providing to families is no longer available.  When we became aware of this we sought alternative suppliers and prices.  The bag we have ordered has been designed for our school students and will cost less than the previous bag.  We will also be allowing students to use a generic black wheeled bag rather than the formal school back pack.

There are a number of practical, economical and presentation considerations in a school uniform.  

Moving forward my priorities would be that our uniform:

  • Provides an identify for our students that provides a sense of pride.
  • Is consistent with the college values and culture.
  • Caters for the various shapes and sizes of students.
  • Is not complicated.
  • Minimises cost to parents.
  • Is developed in cosideration of Australian weather.  

To achieve this I am proposing that we:

  • Provide a consistent uniform from year one to year twelve minimising the cost per unit.
  • Allow a flexible transition period for any changes to minimise costs to parents.  
  • Use a simple black, white and silver (incorporating grey).
  • Simplify socks to be standard colours - Grey for school and white for sport.
  • Incorporate any change in school logo into any other changes in uniform.

I am inviting parents to have the opportunity to have input into our uniform discussions.  The intention of the meeting is to share the options we have and to hear feedback from parents.

I am inviting parents to have the opportunity to have input into our uniform discussions.  The intention of the meeting is to share the options we have and to hear feedback from parents.